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Startup maths is one of the key things your startup accountant needs to know.

How to choose the right accountant for your startup

Dec 01, 2016

What do you look for when you choose an accountant for your startup? How do you know who to choose and why they are a good fit for you? Read on to find out. Read More

Find startup funding this way

Six sources of funding that can help your startup grow

Nov 13, 2016
Your high-growth startup needs funding to to hire people, to build product and to find and service customers. But where do you get it? And when are which sources appropriate? The truth is there are multiple sources of startup funding. You will have to be as good at ‘fund hacking’ to raise funds, as you... Read More
Enter the competition to win 10 tickets.

The Accountant Film Ticket Giveaway

Nov 03, 2016
The Accountant, starring Ben Affleck, hit cinemas in Australia on 3 November 2016. Standard Ledger is giving away 10 double passes! Read on to find out how you can get your hands on one.
Good financial habits will help your startup seedling to grow.

7 Financial habits of healthy startups

Oct 18, 2016

Good financial habits are the hallmark of a healthy startups. Here are our top seven good financial habits for healthy startups. Read More

Australian $5 note, photo from Flickr. The URL for the photographer is https://www.flickr.com/photos/wildtexas/

How to work out your startup’s living wage

Sep 20, 2016

Learn how to work out your living wage and what it really means for you and for your co-founders. You might be surprised to find how low it really is. Read More

A fallen unicorn is a unicorpse. This is a stylised version of the concept. Avoiding startup self-importance means keeping it real (and avoiding the perils of Silicon Valley).

How to avoid startup self-importance: Keep it real

Jun 29, 2016

Inspired by an article at N+1, Remco writes about the importance of keeping it real. Australian startups, he argues, don't need to recreate Silicon Valley. Read More

End of Financial Year Changes for Startups

Jun 09, 2016
Heading into the new financial year, and following on from the announcement of last year’s $1.1 billion innovation statement, there are a number of changes to be aware of if you’re an Australian startup. Remco Marcelis from startup focused accounting firm, Standard Ledger explains.
Your revenue equals the number of units you sell multiplied by the price of those units.

How to make sure you know how to make money

Jun 01, 2016
Revenue: How do you make money? In this blog we’re going to talk about how you make money. We will find ourselves in the next stage of building our financial model. And at the end, we should have a full set of financials statements. In case you missed it, in the first article in this... Read More
Spreadsheet design has many elements.

How to build a good financial model spreadsheet

May 18, 2016

Good spreadsheet design makes your financial model easier to use. Read on to find out how you can make your financial model functional and useful. Read More

A set of startup finance tools will be released this year. This image shows them in a circle: A glossary, Blogs, Calculators, Pitch Deck, Cap Tables, and Templates

Startup Finance Tools

May 04, 2016

As a long term startup CFO, we've used and built a bunch of finance tools over the years. We’re excited and pleased to share these with you for free. Read More