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Startup Maths: Intro to Startup Equity and Valuations [MEL 27Mar]

Wed March 27, 2019 12:00 pm - 1:30 pm


About This Workshop

This session will help you understand how equity works initially and over multiple rounds as you’re raising capital. We’ll show you how you’ll end up with a smaller piece of a bigger pie, and how that’s totally okay.

We’ll work through simple examples first and leave you with a larger take away Excel “cap table”.

They say valuation can be as much an art as a science, and there is definitely a psychology at play during capital raising negotiations. We’ll run through 3 different ways of valuing your startup to give you an operating range of valuation as a base to negotiate from.

And finally, while we’re not lawyers, we’ve seen a lot of deals and we’ll give you a quick run down on Equity, convertible notes and SAFE agreements and some of the key legal deal terms you’ll see.

All attendees will be sent copies of slides and an Excel calculation workbook.


About the Instructor

Remco Marcelis
Founder & Managing Partner Standard Ledger

Remco lives and breathes startups. He’s not your typical accountant, which is why he founded Standard Ledger – an accounting firm dedicated to startups.

Remco’s career combines management consulting experience gained over 10 years in multinationals like Accenture and PricewaterhouseCoopers, with experience at the coalface as a full-time CFO inside tech, medtech and crypto startups and as a virtual CFO for others. He has been doing the latter for 10 years, plus four years in venture capital firms, and during that time he has helped raise and invest more than $40 million.

He is a chartered professional accountant with an advanced MBA degree from the University of Adelaide, and is a graduate of the Australian Institute of Company Directors.

Remco also teaches finance topics at General Assembly in Melbourne and Sydney, and entrepreneurial programs for the University of Adelaide and Swinburne University in Melbourne. Because as a virtual CFO, investor and managing partner of his own business, he knows that entrepreneurs must be financially savvy to turn their startups into stayups.


Wed March 27, 2019
12:00 pm - 1:30 pm


Standard Ledger




Stone and Chalk Melbourne
Goods Shed North, 710 Collins Street
Docklands, 3008 Australia
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